Smart Homes

Our Smart Home Solution put Shifra on the map as a market leader in Home Automation industry as being the first to introduce z-wave automation technology luxury home market.

Our Smart Home solutions for the residential market allow customers to control every aspect of a home including lighting, air conditioning, motorized curtains, security, irrigation, infra-red, multimedia, multi-room audio, and entertainment systems.

The offered Smart Home system traverses beyond basic automation by providing complex logic scenarios, speech recognition, artificial intelligence, text-to-speech, and special concept designs which cater to specific customers that wish to have a unique solution locally and on a world-wide scale.

Smart Hotels

The Shifra Smart Hotel Solutions enable the hospitality industry to improve operational efficiency and reduce energy costs while at the same time providing total comfort and luxury to the guests.

In-room controls feature seamless integrated systems for lighting, temperature, curtains, entertainment, IPTV, and DND/CMR functions. The technology not only addresses the needs of sales and front office, but also of the engineering and maintenance, thus decreasing overheads and ensuring 100% uptime of the in-room systems to guarantee occupancy.

Smart Offices

The Shifra Smart Office Solutions start with advanced conference room solutions and traverse the entire office. This includes automation of electrical devices within the conference rooms such as lighting and curtains, motorization and control of Audio Visual equipment and distribution systems, room scheduling, catering solutions, and video walls.

Home Cinemas

Shifra’s Home Cinema solutions go beyond simple high-resolution entertainment. Our customers enjoy an immersive experience bringing films to life and allowing customers to enjoy them as fully as their directors intended.

We believe that a Home Cinema should incorporate sophisticated technology for sound proofing and acoustical treatment, have distinctive qualities that are found in studio quality audio, all coupled with a projection system that can create the illusion of reality. This is the formula which the Shifra Team adopts to transform a room from shell-and-core into a turn-key Home Cinema project with the highest quality finishing’s and design.

Smart Identity (ID)

Shifra specializes in software Identity (ID) software platforms for the public and private sectors that revolves around the Emirates-ID and other NFC technologies. Shifra understands the needs of Governments, Banks, and Private Firms in terms of efficiency and security and tailor-makes solutions to cater to the firm's needs.

Smart Digital Signage

Shifra Smart Signage Solutions cover video walls of all sizes, CGA and 3D graphics services, as well as the world’s first DLNA based digital signage solution. Shifra provides the most innovative Signage and Video Wall solutions catering to Small-to-Medium Enterprises, Large Enterprises, Public Spaces and Governments.

A / V and Automation Distribution

Shifra Smart Distribution supplies system integrators int he region with packaged solutions across the industries which the Shifra Group is present. This includes Automation Systems, Sound Systems, Audio Visual equipment, Signage and Media systems.

Shifra Smart Distribution is also a value added distributor which provides consultancy, and sales and technical training to its re-seller network in order to assist them in professionally and successfully executing their projects.


NueRobotics is a social robotics subsidiary of Shifra Smart Solutions which specializes in build next generation artificial intelligence and robotics platforms.